Dude Weather Subscribe to Secrets Minneapolis / St. Paul
While it is impolitic for one person in advertising to criticize another's "work,"* I feel that the rules are different when the effort in question is produced by a conglomerate.
(* It is also only fair to submit a competing idea, as I will do. Maybe it sucks more. So. I live here too.)
I am questioning the effort put forth recently by a number of design and public relations firms (at the pleasure of Rybak and that guy in St. Paul) to promote Minneapolis and St. Paul.
The theme is "MSP. More to LIfe."
What?
For all this talk about the decline of literary reading in America, there's really been very little offered in the way of solution. As per usual, I'm probably unqualified to be writing this (caveats seem to have worked for Britt; maybe they will for me too), but I think I have an idea that might possibly save the book world: Better advertising. At the very least, it's worth a shot.
It was on the far right, literally. A tiny block of space someone had purchased to help The Rake live another day. Pay up, and you can paste your sign/add your link/sing your song on my web page/television/telephone
In the ultimate capitalist pervasion of everyday life, this heat-seeking piranha of an ad jumped at me, propelled by the finely tuned instincts of specialized software, somewhere in cyberspace, sensing Barack Obama's name on the page and inferring from it the presence of intellectual prey.
How do you feel about ads being served up to you according to your web surfing history? On one hand, it only goes to prove Big Brother is watching (as if we didn't know that). On the other hand, the ads you see are more likely to suit your interests, which might not be a bad thing in the long run — unless you're surfing a lot of porn at work.
Here's an email I received on the matter from MediaPosts's MediaDailyNews.
Monday, April 14, 2008 by Wendy Davis
Schick got themselves into infernally hot water for this one. Apparently Turbo Terry has been sourcing her likeness out to more than one razor company and automotive resource.
The good news for The Road Rake is that Turbo Terry (indeed the honey on the lower right) is no longer capable of suing me for creating a verbally accurate picture of her likeness.
Schick, on the other hand, is about to be sued by Pontiac for essentially using the same model that is in discussions with Gillette to cross-promote the "smoothest handling on the planet."
Tim Alevizos is a man who lives his art.
Show up at his posh Uptown condo on a Saturday morning around 10. He will open the front door and take your coat. Then, if you’re someone he likes (and believe me, if you weren’t, you wouldn’t be here) he’ll usher you into the “owner’s suite” of his 8-foot Italian couch and bring you a cup of coffee so strong it’ll make your nasal hairs sing.